Editorial

Across travel, technology, lifestyle, business, beauty and fashion, food and beverage, health and wellness. Articles, columns, op-eds, think pieces, etc.

Marketing

Advertorials, website copywriting, product descriptions and email marketing. Persuasion is the name of the game: Buy! Sign up! Click!

Social media

Instagram, Facebook, X (Twitter), LinkedIn, TikTok, you name it. B2C, B2B. Lighthearted, serious, miscellaneous.

SEO copywriting

Content that ranks in search engines (and appeals to humans). Keyword optimisation, clear structure, strong headings and all that jazz.

Ghostwriting

Credited to CEOs, public figures and experts by way of letters, blog posts, speeches and presentations.

Long-form

Tender responses, white papers, case studies and proposals. SMEs, NFPs, government bodies and the rest.